About UX/Design Leadership Demystified
UX/Design leadership is far more than just managing creative teams; it's about effectively managing change. Drawing from extensive personal experience, operating within a range of companies, as well as deep interviews with dozens of design leaders, Peter shares actionable steps to help you succeed in your leadership journey. Learn the strategies, skills, and mindset required to lead with impact, drive change, and maintain your sanity.
For anyone in UX Leadership
This course is for anyone in UX (design, research, content) leadership who seeks a richer understanding of their role
The "Sweet Spot" Audience
Sr. Managers, Directors, and Sr. Directors. (Though VPs will learn something, too!)
...and Super-Senior ICs
Lead, Staff, Principal, and Architect practitioners will better understand how to wield their influence

Peter guides your Leadership Journey
Peter recorded 3 hours of video, delivered across 13 topic-based segments, with closed captions. Additionally, Peter's writing and pointers to further resources for those who want to dig in deep.

Slide deck for future reference
The entire presentation deck is available for download, so you can refer to it throughout your leadership journey.

Tools to guide you
For the first time, Peter is making available a suite of downloadable tools and templates to support you on your journey.
Learn at your own pace
In this version of the Masterclass, you have immediate access to all the course material — videos, activities, and additional resources. Study at your own pace—you have 6 months access to the videos, and you can download all slides and activity templates for your ongoing use.
What you'll get out of this masterclass
Develop the change management skills needed to encourage companies to embrace UX and Design. Learn how to articulate your vision, and your plan to get there. Establish standards of quality, and connect the work of your team to business value. Cultivate trusting relationships with your team, your cross-functional peers, and executives and other stakeholders. Understand what changes in your role as you advance in your career.
Course Curriculum
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1
Introduction to Design Leadership Demystified
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(Included in full purchase)
Welcome to Design Leadership Demystified
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(Included in full purchase)
Defining Design as a Function / Masterclass Overview
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(Included in full purchase)
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2
Understand Context
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(Included in full purchase)
Understand Context
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(Included in full purchase)
Activity — Leadership Context Canvas
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(Included in full purchase)
Activity — Motivations Map
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(Included in full purchase)
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3
Develop an Agenda and Make a Plan
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(Included in full purchase)
Agenda
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(Included in full purchase)
Activity — Articulate Your Agenda
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(Included in full purchase)
Leadership Plan
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(Included in full purchase)
Activity — Craft Your Leadership Plan with these 5 P's
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(Included in full purchase)
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4
Mediate the Membrane
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(Included in full purchase)
Mediate the Membrane
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(Included in full purchase)
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5
Establish Quality Standards
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(Included in full purchase)
Quality Framework
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(Included in full purchase)
Further Reading — Quality Framework Blog Post and Resources
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(Included in full purchase)
Additional Resources — Quality
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(Included in full purchase)
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6
Cultivate Trusting Relationships
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(Included in full purchase)
Relational Power and Trust
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(Included in full purchase)
Additional Resources — Relational Power and Trust
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(Included in full purchase)
Coach — Get The Most Out The Team You Lead
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(Included in full purchase)
Additional Resources - Getting the most out of your team
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(Included in full purchase)
Further Reading — How To Run Critique
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(Included in full purchase)
Diplomat—Work Cross-Functionally To Ensure Design's Voice in the Process
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(Included in full purchase)
Champion—Advocate For Your Team and Function
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(Included in full purchase)
Activity — Connect Design to Business Value
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(Included in full purchase)
Additional Resources — Connecting Design to Business Value
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(Included in full purchase)
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7
Evolve In Your Career
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(Included in full purchase)
How Leaders Evolve In Their Career
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(Included in full purchase)
Activity — Assess Your Leadership Posture
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(Included in full purchase)
Additional Resources — Career Growth
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(Included in full purchase)
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8
Maintain Resilience
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(Included in full purchase)
Maintain Resilience
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(Included in full purchase)

About Peter
Peter Merholz has worked at the intersection of design, technology, and humans for over 25 years. Currently, he’s an independent consultant focused on improving the effectiveness of design organizations. His clients include JP Morgan Chase, Contentsquare, The New York Times, Roblox, and Target. He co-founded Adaptive Path, the premier user experience consultancy, acquired by Capital One in 2014. He co-wrote Org Design for Design Orgs, still the premier book on building in-house design teams, and co-hosts "Finding Our Way," a podcast exploring design leadership.
Ready to embark on your leadership journey?
Enroll now to unlock your full potential as a design leader.
$249.00